In our meeting we covered various aspects of online marketing and content creation, including tools for audio recording and transcription, strategies for promoting products on Clickbank, and methods for creating effective bridge pages and email lists. Our team discussed challenges and opportunities we have with our new platform and discussed additional income streams such as Amazon’s print-on-demand platform and affiliate marketing to help with ad spend needed for testing affiliate products.
Marketing Steps Discussed
- How to Record a Clickbank VSL and Transcribe it for Marketing Analysis
- How to use FreeAdCopy.com to generate text for bridge pages
- Review of Flexi 4.1 bridge page templates for Clickbank Offers
- How to integrate ConvertKit email opt-in forms into Flexi bridge pages
- Clickbank Trend Research Tools like: https://cbsnooper.com/ and http://cbengine.com/
For more ways to monetize ad traffic through email back-end sequences and additional business insights see Christy’s video courses and her 5 Passion Profit Income Strategies document at: CreativeProfitsAcademy.com
| Summary of Topics Covered | |
| Recording and Transcribing Audio Tools | |
| Christy discussed the use of various tools for recording and transcribing audio. She recommended Wondershare Filmora for screen recording and editing, and suggested that it’s more powerful than Loom. Christy also mentioned Descript, a tool with AI eye correction features, but noted that it’s a monthly payment. Tim then demonstrated how to transcribe audio in Microsoft Word, which could potentially be used for recording audio from a phone. The team also discussed the possibility of using Otter AI for transcribing Zoom conversations. Christy concluded by showing the FreeAdCopy.com platform, which they plan to use once they have a transcript. | |
| Clickbank Tools for Product Promotion | |
| Christy, Merry, and Alisa discussed their strategies for using Clickbank’s tools to find and promote profitable products. Christy explained how to use the ‘free ad copy’ tool to generate text for landing pages and bridge pages, and how to use ‘CB engine’ to research products. They also discussed the importance of finding products with high gravity and potential for growth. Alisa shared her experience of researching products and noted the importance of considering factors beyond gravity, such as Google ad visibility. Christy suggested that they could potentially promote products like ‘live chat jobs’ and ‘brain 1 billion’ for their respective niches. The team agreed to continue exploring these tools and strategies to improve their product promotion efforts. | |
| Advertising Strategies for Women’s Product | |
| In the meeting, Alisa, Christy, Ominy, and Gumi discussed potential advertising strategies for a product targeting women over 45. Alisa suggested focusing on menopause and pelvic floor issues, given the demographic’s needs and the current market demand. Christy agreed, noting the unique market position and potential for success. The team also discussed the possibility of testing the product with different creatives, despite some restrictions from the product’s company. The conversation ended with Christy proposing a deeper exploration of the product on ClickBank. | |
| Setting Up Bridge Page for Ads | |
| Christy discussed the process of setting up a bridge page for their shared ads, focusing on how to integrate with ConvertKit and collect email addresses for retargeting. She explained how to clone a website in Flexi, create a bridge page, and embed an opt-in form from ConvertKit. Christy also mentioned the use of Metric Mover for testing different headlines and images, and the importance of using a separate domain for each offer. She offered to provide further technical assistance and suggested a hands-on session for those needing help. | |
| Website Form Functionality and Targeting | |
| Christy discussed the functionality of a form on a website, explaining that it is web responsive and does not cause issues on cell phones. She also mentioned the possibility of using a double opt-in feature to prevent bots from subscribing, but noted that this could affect conversions. Christy suggested creating a separate version of the form for ads with Adam to avoid the double opt-in requirement. She also explained the process of setting up a bridge page and embedding a form on it, and how this could be used to collect emails and create targeted email sequences. Alisa asked about the possibility of embedding the form in bridge pages for Media Mavens products, to which Christy responded affirmatively. Christy also recommended using a second copy of a bridge page for targeted offers and suggested using a website as an umbrella for various offers. She also mentioned that Convertkit charges based on the number of subscribers and recommended using tags to retarget specific portions of the list. | |
| Banner Creation and Email Marketing | |
| In the meeting, Alisa, Christy, and Kelli discussed the process of creating and using banners for ads, specifically in relation to Pixel Press and Flexi. They clarified that the banner is created in Pixel Press and then brought over to Flexi. They also discussed the importance of collecting emails and the potential for using these in future marketing strategies. Christy emphasized the value of owning an email list and the potential for monetizing it. She also recommended using ConvertKit over Mailchimp for email marketing due to its additional functionality and better price point. The team also discussed the potential for using Amazon’s influencer program and the importance of understanding the value of email lists for future business growth. | |
| Online Marketing Program Challenges | |
| The group discusses the challenges and changes in their online marketing program. Christy explains that her mentor had to cut back on coaches due to cost issues and transitions with the program. Several members express concerns about the program’s effectiveness, with Kelli mentioning difficulties in getting started and Gumi sharing that she spent her retirement funds without success. Christy notes that her income currently comes from organic affiliate marketing rather than paid ads. The group also discussed the new platform they’re learning and although uncertainties exist surrounding some of its profitability, optimism was given to the potential of Adam’s new traffic sources performing better along with new products on Clickbank. | |
| Addressing Coaching Changes and Challenges | |
| The team discussed their concerns about the coaching changes, particularly the absence of Mike and the inconsistency some thought of Bruce’s answers. Alisa emphasized the importance of leaning on the concierge for backend support and the potential benefits of the training launch. The team also discussed the challenges faced by Adam due to the acquisition of Live Intent and the need for innovation. Christy shared her plans to continue the weekly coaching sessions and her experiences with Amazon Merch on Demand. The team also discussed the potential benefits of digital assets and email lists adding monetization to the back end of ads, perhaps filling the gap in funds during the first phases of product testing. | |
| Amazon Print-on-Demand and Trademark Discussion | |
| Christy discussed her experiences with Amazon’s print-on-demand platform, emphasizing the importance of researching trademarks and ensuring the uniqueness of brand names. She also shared her use of the website Kittl for creating licensed graphics for commercial use. Alisa suggested the possibility of trademarking through a named LLC, which could be a cheaper and quicker option. The team also discussed the idea of using AI tools to create unique images for their products. Gumi, as a funny valentines joke, described a program called TNR (trap, neuter, release) for feral cats in their area, which was used by women to name the neutered cats after their disenfranchised valentine lovers, which could be a potential marketing angle for their valentines products. | |
| Christy’s Online Ventures and Marketing | |
| In the meeting, Christy discussed her various online ventures, including her Amazon earnings, her YouTube channels, and her plans to create digital assets like T-shirts. She also mentioned her focus on email marketing and her plans to explore ads on Amazon. Alisa and Merry provided feedback and suggestions, with Merry expressing interest in the quality of the T-shirts. The conversation ended with plans to continue the discussion on Discord. |