The meeting covered various aspects of online business development, including Discord channel consolidation, product selection for lead magnets and affiliate marketing, and strategies for creating landing pages and promotional content. Participants discussed building email lists, setting up websites, and leveraging different social media platforms to promote their businesses. The group also explored tools for creating and hosting content, as well as plans for developing online courses, writing books, and establishing multiple income streams through diverse online ventures.
| Clickbank Product Landing Page Strategy | |
| Christy and Alisa discuss different approaches to creating landing pages for Clickbank products. Christy explains her modifications to Adam’s suggested template, including adding a short introductory video to frame the audience and address potential concerns before presenting the main video sales letter (VSL). She emphasizes the importance of connecting with the target audience and building resonance through carefully chosen images and copy. Alisa shares her process of researching product reviews and creating headlines based on customer feedback. They also discuss the legal and ethical considerations of using third-party content in their marketing materials. | |
| Strategies for Building and Promoting | |
| In the meeting, Christy and Alisa discussed their strategies for building their businesses. Christy proposed the idea of using an intro video to promote their products, while Alisa expressed concerns about connecting spirituality with their products. They also discussed the potential of using different platforms and products, such as health products and gadgets, to complement their businesses. Alisa shared her plans to use social media and YouTube to promote her business and considered collecting emails later for her T-shirt and book business. They agreed to keep their businesses separate for now and focus on converting their offers. They also discussed the importance of researching products before promoting them, including analyzing gravity scores and product histories. | |
| Exploring TikTok for Baby Products | |
| In the meeting, Alisa, Christy, and Eli discussed the challenges of finding proven products for their mom and baby-focused content. They explored various platforms like TikTok, Instagram, and Facebook, discussing the differences in algorithms and the potential for cross-promotion. Eli shared her progress in setting up her blog and her 30-day challenge on TikTok. They also discussed the importance of building an email list and creating a strong online presence. Christy shared her research on email conversion and her plans to create courses and guides. The team agreed on the need for a solid foundation, including a website, social media channels, and an email platform, to effectively promote their products. | |
| ConvertKit vs Mailchimp for Digital Products | |
| Christy explains the differences between ConvertKit and Mailchimp for selling digital products. She demonstrates how to set up a lead magnet form using ConvertKit, showing how it can be embedded on a website and automatically deliver a guide via email. Alisa suggests adding a message to check for the email within 24 hours and to check spam folders. The group discusses various strategies for capturing leads and delivering content, including using different types of forms and email confirmations. Eli and Alisa test out Eli’s email subscription system. The conversation concludes with Meg (Gumi) considering her options for promoting Moringa supplements and the group discussing her website progress. | |
| Exploring AI for Meditation Content Creation | |
| Christy and Gumi discuss various options for creating and hosting meditation audio content. Christy suggests using Soundcloud for music-only content to avoid licensing issues, and recommends Nvidia AI for creating videos with royalty-free imaging to accompany Gumi’s pre-recorded audio. They explore the features of Nvidia AI, including its ability to generate images based on scripts and its compatibility with editing software like Wondershare. Christy demonstrates how to use Nvidia AI to create and edit videos, highlighting its benefits for sourcing royalty-free images and creating content without having to purchase expensive stock footage. | |
| Nvidia AI for Short-Form Video Content | |
| Christy demonstrates the use of Nvidia AI to create engaging video content for her various projects, including gardening tips and cat grooming guides. She shares her success with short-form content on different platforms, particularly on Facebook Reels where one of her videos gained significant traction. Alisa notes that Facebook has recently changed its algorithms to be more supportive of certain types of content. They discuss strategies for repurposing content and creating short videos, with Christy mentioning her use of Opus Clip to generate clips from long-form content. The conversation then shifts to Christy’s plans for her coaching program and online courses, including the development of mini-guides, email sequences, and a paid community with monthly content and workshops. | |
| Alisa’s Book Title and Company Plans | |
| Alisa discusses her plans for her new company and book. She is considering incorporating in Wyoming for tax benefits and already has a US bank account. For her book, she has decided on a title format of “I was a good person… And now I’m a ___ person,” intending to create curiosity without being overtly religious. She plans to structure the book similarly to “Rich Dad Poor Dad,” sharing her personal journey and addressing topics like religion versus relationship with God. Alisa also shares an anecdote about not understanding what it meant to be “saved” when first attending church, which she plans to include in the book to help bridge understanding for non-Christians. | |
| Christian Conversion and Business Ventures | |
| Alisa discusses her plans to write a book about her Christian conversion experience as someone who became a believer later in life. She is also working on finalizing her divorce and plans to marry her partner Gary afterwards. Christy encourages Alisa’s book idea and suggests it could tie in well with her other business plans. They discuss ideas for creating multiple income streams through different online businesses and products. |